GAIL Unveils G-360+, Next-Generation AI-Powered Customer 360 Platform for Petrochemical Business – Indian PSU

GAIL (India) Limited has taken another significant step in its digital transformation journey with the unveiling of the first teaser of G-360+, a next-generation Customer 360 platform designed specifically for its petrochemical business.

Deepak Gupta, Chairman and Managing Director, GAIL, unveiled the first teaser of the platform in the presence of Ayush Gupta, Director (HR); Sanjay Kumar, Director (Marketing); and S K Sinha, Director (Finance).

Designed as an integrated digital ecosystem, G-360+ aims to bring greater efficiency, transparency and intelligence to GAIL’s customer-facing operations. The platform will be accessible across mobile, tablet and desktop devices, ensuring seamless access for users across different business functions.

A key feature of G-360+ will be its integration of Artificial Intelligence (AI), advanced analytics and a virtual AI assistant. The platform will bring multiple business functions under one digital umbrella, including customer engagement and onboarding, sales operations, logistics visibility and tracking, campaign management and customer journey mapping.

Significantly, G-360+ will leverage Agentic AI and Generative AI to facilitate end-to-end visibility, generate actionable business insights and enable seamless collaboration across operational functions.

The initiative is expected to strengthen customer engagement and provide a more responsive, data-driven approach to managing GAIL’s petrochemical business.

With G-360+, GAIL is seeking to move beyond conventional digital platforms towards an intelligent, connected and customer-centric business ecosystem, reinforcing its focus on technology-led operational transformation.